Josie Maran | Creative Direction
Josie Maran is the pioneer of clean, oil-powered beauty. The first to champion the natural potency of pure oils, she is now the leading innovator in clean beauty. Sourced from a UNESCO-protected region in Morocco, 100% Pure Argan Oil is the center of the brand —from skin-transforming products to the collaboration with women’s co-ops and Earth-first sustainability platform.
In 2020, the brand launched their first clean Pro-Retinol product, a Beta-Retinoid serum. To much success, the Pro-Retinol franchise grew in the form of a body butter followed by an eye cream, both record-breaking 360 product launches with total retailer sell out.
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